EDRS Drug Trends Bulletin April 2017: Social media as a recruitment tool for drug use surveys

image - EDRS Bulletin April 2017
Author: Kerryn Butler, Lucinda Burns, Courtney Breen

Resource Type: Drug Trends Bulletins

Key findings

  • Social media is widely used among adolescents and young adults and provides an ideal platform from which to recruit young people for social and health research.
  • Over the past five years the EDRS project has increasingly used social media and online platforms in its recruitment of participants.
  • Participants recruited online were one year younger than those recruited offline.
  • There were no other significant differences in demographics or patterns of drug use for participants recruited online or offline.